How to use call to actions

Marketing material needs to be more than attractive images, it needs to be targeted and compelling. However, even then it can prove difficult to get consumers to engage with your content. This week, we take a look at call to actions – and how to use them to make your marketing material that bit more powerful

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How to create your customer avatar and target your audience

This week we take a look a customer avatars and how to use them to create far more powerful and effective marketing

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The five cardinal rules of working with a graphic designer

The team at Visualise put on our school master’s cap to run you through the five rules on working with a graphic designer

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How to use focus groups to help focus your brand

Every business should be aimed at their target demographic. We've compiled a helpful list of the easiest, cheapest and most effective methods of using focus groups without breaking the bank

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Visualise Graphics’ how-to guide to using A/B Testing

Sounding far more complex than the reality, A/B Testing can be an extremely powerful tool when used correctly to help refine and perfect your marketing material.

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