When Andrew Cohen-Wray, Neuro-Linguistic Practitioner at Athlete in Mind wanted to rethink their strategy for an upcoming exhibition he turned to Visualise for creative input. It was clear that the best way Andrew could engage with people was face-to-face and highlighting performance mindset issues they could relate to was a great conversation starter.
A pop-up banner was designed highlighting potential areas which might dampen athletic performance. This was to be used to draw visitors to the stand while a supporting leaflet could be given out or be included as part of the show pack. Both were designed inline with their existing brand identity to ensure continuity across any existing marketing collateral.